Your fractional marketing team
MyFrenchBrand gives you everything you need to run your B2B marketing in France — without the cost, time, or complexity of hiring locally.
The MyFrenchBrand network
Elise Guérin
Founder & Fractional Marketing Director
Strategic leadership, go-to-market direction, and brand positioning. Élise drives your marketing strategy and ensures consistency across every channel
.png)
Specialized Freelancers
Operational Marketing Support
A curated network of senior freelancers who bring specialized expertise to your projects — from creative to technical execution — ensuring agility, quality, and fast delivery at every stage.
.png)
Trusted Experts
Legal, Tax & Setup Support
A curated network of senior freelancers who bring specialized expertise to your projects — from creative to technical execution — ensuring agility, quality, and fast delivery at every stage.
A Fractional Marketing Team — Built for B2B Expansion in France
Strategic roots. Local insight.
Founded by Élise Guérin, a Fractional Marketing Director with 15+ years of B2B experience across Europe, MyFrenchBrand helps international companies enter France with confidence.
After leading marketing and GTM projects for brands like Bayer and L’Oréal, Élise built a model that combines strategic thinking, hands-on execution, and deep local market knowledge.
Includes:
-
15+ years of B2B and SaaS marketing experience
-
Proven go-to-market and demand generation expertise
-
Deep understanding of how French decision-makers think
_edited.jpg)
_edited.jpg)
We fit your setup.
You don’t need to rebuild your marketing stack — we plug right into it.
Whether you use HubSpot, Salesforce, or your own tools, MyFrenchBrand works inside your ecosystem to localize, measure, and scale what’s already performing.
We adapt to your workflows, so your French expansion stays fast, lean, and fully connected to HQ.
Includes:
-
CRM, automation, and analytics integration
-
Localization of workflows, content, and campaigns
-
Seamless collaboration with your global marketing team
Senior brains. Junior speed.
Our fractional model mixes senior strategists with specialized junior freelancers — all experts in their fields (SEO, content, paid, social, PR).
You get big-picture guidance and tactical execution, at the right level and the right cost.
It’s flexible, efficient, and built to scale with your business.
Includes:
-
Senior consultants for strategy, positioning, and direction
-
Junior talent for fast, hands-on delivery
-
Flexible structure tailored to each project
We deliver outcomes, not reports.
Every engagement ends with tangible, measurable results.
We define your market position, launch your localized campaigns, and build systems to track what matters — visibility, leads, and ROI.
You get a marketing foundation that drives growth long after the initial setup.
Includes:
-
Market insights and messaging frameworks
-
SEO and paid campaign setup and optimization
-
Content plans and creative assets
-
Performance dashboards and reporting
Industries
Client Stories
This is a space to promote the business, its products or its services. Use this opportunity to help site visitors become more familiar with the business and its offerings. Reach out to current and potential clients and customers to build a sense of connection and trust.
Client: Name
Explain what makes the business unique. Identify the qualities that set it apart from its competitors and describe them, staying true to the brand's authentic voice. Add engaging details to catch readers' interest and hold their attention.
Year: 2035
Explain what makes the business unique. Identify the qualities that set it apart from its competitors and describe them, staying true to the brand's authentic voice. Add engaging details to catch readers' interest and hold their attention.
Industry: Finance
Explain what makes the business unique. Identify the qualities that set it apart from its competitors and describe them, staying true to the brand's authentic voice. Add engaging details to catch readers' interest and hold their attention.
Client: Name
Explain what makes the business unique. Identify the qualities that set it apart from its competitors and describe them, staying true to the brand's authentic voice. Add engaging details to catch readers' interest and hold their attention.
Year: 2035
Explain what makes the business unique. Identify the qualities that set it apart from its competitors and describe them, staying true to the brand's authentic voice. Add engaging details to catch readers' interest and hold their attention.
Industry: Finance
Explain what makes the business unique. Identify the qualities that set it apart from its competitors and describe them, staying true to the brand's authentic voice. Add engaging details to catch readers' interest and hold their attention.
Client: Name
Explain what makes the business unique. Identify the qualities that set it apart from its competitors and describe them, staying true to the brand's authentic voice. Add engaging details to catch readers' interest and hold their attention.
Year: 2035
Explain what makes the business unique. Identify the qualities that set it apart from its competitors and describe them, staying true to the brand's authentic voice. Add engaging details to catch readers' interest and hold their attention.
Industry: Finance
Explain what makes the business unique. Identify the qualities that set it apart from its competitors and describe them, staying true to the brand's authentic voice. Add engaging details to catch readers' interest and hold their attention.